皇冠体育app Value of Relationships: Evidence from a Supply Shock to Kenyan Rose Exports
This paper develops and tests a model of reputation and relational contracting
Abstract
This paper provides evidence on the importance of reputation in the context of the Kenyan rose export sector. A model of reputation and relational contracting is developed and tested. A seller鈥檚 reputation is defined by buyer鈥檚 beliefs about seller鈥檚 reliability. 皇冠体育app authors show that:
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due to lack of enforcement, the volume of trade is constrained by the value of the relationship
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the value of the relationship increases with the age of the relationship;
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during an exogenous negative supply shock deliveries are an inverted-U shaped function of relationship鈥檚 age. Models exclusively focusing on enforcement or insurance considerations cannot account for the evidence.
Citation
Macchiavello, R.; Morjaria, A. 皇冠体育app Value of Relationships: Evidence from a Supply Shock to Kenyan Rose Exports. American Economic Review (2015) 105 (9) 2911-2945. [DOI: 10.1257/aer.20120141]