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Sajid Javid leads UK gaming and creativity trade mission to Korea

UK gaming companies to promote their products and services at G-Star in South Korea.

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Creativity is GREAT

19 British gaming developers and publishers will take part in the mission to South Korea from 19th 鈥� 22nd November. 皇冠体育app mission will include attendance at G-Star 2014, one of the largest games industry events in Asia-Pacific.

皇冠体育app mission to Korea for has been organised by UK Trade and Investment (UKTI) South Korea, in association with:

  • (UKIE), the UK鈥檚 trade body for the games and interactive entertainment industry
  • (LCCI)

皇冠体育app UK delegation will be led by Sajid Javid MP, Secretary of State for Culture, Media and Sport and Minister for Equalities. He will be attending as part of a wider Korean visit programme. This includes a Creativity Industries Forum in Seoul and a range of governmental and commercial meetings.

G-Star

UKTI have supported UK companies in visiting GSTAR regularly over the past 8 years. Over 500 exhibitors and 200,000 visitors are predicted to attend G-Star 2014.

It鈥檚 fast becoming a must attend event for UK gaming firms hoping to conduct business in Asia. 90% of attendees on the 2013 G-Star mission reported they found new business from the event.

Follow @UKinKorea or the #UKatGSTAR hashtag to see tweets, photos and videos from the event.

Happy Hour: Come meet us

皇冠体育app UK pavilion will be the focal point of UKTI鈥檚 activities at G-Star. 皇冠体育appre will be a daily Happy Hour, from 4 to 5.30 pm on the 20th and 21st November.

Other activities will include informal presentations from:

  • Korean publishers
  • Tony Hughes, UKTI鈥檚 innovation specialist
  • Pru Ashby, Head of Technology for London & Partners

皇冠体育app UK鈥檚 鈥楥reativity is GREAT鈥� pavilion is located at P21.

Contacts

Contact [email protected] to arrange a meeting, attend Happy Hour, or find out more.

Creativity is GREAT campaign in Korea

This year鈥檚 event follows a successful 鈥楥reativity is GREAT鈥� campaign by the British Embassy in Seoul. 皇冠体育app campaign has included:

  • a Korean delegation visiting Gamescom in Germany
  • a 鈥楪aming is GREAT鈥� UKTI webinar for UK and Korean firms
  • media and press coverage of the UK鈥檚 creativity
  • start-up support

Updates to this page

Published 14 November 2014